Mazda of West Ridge Wins Presidents Club Award


PRESS RELEASE

Contact:
Jesse Cicione
585-352-5995
jcicione@mazdaofwestridge.com

MAZDA OF WEST RIDGE NAMED PRESIDENT'S CLUB DEALERSHIP


IRVINE, Calif. (Mar. 3, 2020) - Mazda North American Operations (MNAO) today announced that Mazda of West Ridge, 4692 W. Ridge Rd., Spencerport, has been named a President's Club dealership. The President's Club designation is one of the highest honors given by MNAO, recognizing dealerships across the country for providing superior customer experiences, together with achieving top sales performance among similar-sized dealerships. Mazda of West Ridge is the only dealership in upstate New York to receive this honor, and one of only 50 Mazda dealerships in the United States to be named to the Mazda President's Club."Our operating statement is 'Premium Brand. Premium Experience.' We work hard to maintain a customer first approach, and make sure we are both responsive and proactive in making the car buying experience as good as it can be at our facility" said Mazda of West Ridge's Jesse Cicione  "We're honored to be recognized and we thank Mazda for that. But we couldn't do it without the recognition of our customers."

All authorized Mazda dealerships of record as of January 31, 2019, were eligible to participate in the 2019 Mazda President's Club program. Each dealer is then assigned to one of four competitive groups, with the groups being determined using an equal weighting of each dealer's average annual sales for the previous three years and the expected registrations within each dealer's area of operation.

"It's an honor to recognize these dealerships for how they consistently deliver on our brand vision, emulate what it means to be customer-centric and demonstrate Brand Value Management, which is crucial to Mazda's continued growth and success," said Masahiro Moro, president and CEO of MNAO. "These dealerships not only excel in sales performance, but also remain committed to delivering a culture that seeks to build a special bond with our fans and our customers."Based on the grouping, Mazda then looked at the customer experience factor. Entry into the President's Club demands renewed emphasis on customer retention; a major area of focus for Mazda. The customer experience score was determined on cumulative year-to-date Mazda Brand Experience Program (MBEP) index scores through December 2019. Mazda is pleased to see the level of performance and customer loyalty grow each year with this elite group of President's Club dealers.

President's Club recipients will be honored in a ceremony in June. About Mazda North American Operations - Mazda North American Operations is headquartered in Irvine, California, and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at InsideMazda.MazdaUSA.com/Newsroom.

About Mazda of West Ridge - Mazda of West Ridge, part of the Transitowne Automotive Group since 2016 is a Rochester, NY based automotive retailer, and approved automotive service provider. Mazda of West Ridge has been Mazda's Rochester, NY sales volume leader for the last three years. Transitowne Automotive Group is among the largest vehicle retailers in western New York. Current new vehicle retail operations include Jeep, Chrysler, Dodge, Ram Trucks, Kia, and Mazda.   Locally owned and operated Transitowne Automotive Group has been providing sales and service in western New York since 1966.


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